"Horses for Courses"
I have to raise you a point.
- Focusing on value.
- Noticing how well this course complements the Wharton course.
This course is not about spoon feeding.
We are professionals.
We don’t want to be spoon fed information.
We want to be inspired to dig deeper using our own resources.
The short, succinct videos have been organized into quickly digestible chunks that we can consume easily.
This is an opportunity to share ideas, concepts, examples, practices, etc. with other professionals on a global scale.
It is an incredible time to be in this industry.
The world of commerce is waking up to the fact that people — you, me, all of us — no longer value the old marketing and communication tactics. We don’t want hundreds of unsolicited interruptions. We want only what is valuable to us, at times that are convenient to us, through the channels that suit our lifestyles.
A new era is dawning and we are in the right place at the right time.
