Sit or Squat: Using Content Curation in your Content Strategy

Need to go in a hurry?…need somewhere clean?…
Yep - there’s even an app for that:
iPhone
Android
A combination of curated and crowd-sourced content, Charmin has created an online destination for those in the need to “go!” The site features clean and not clean restrooms all over the United States.
Thank you Charmin.
http://www.charmin.com/find-public-restrooms.aspx
http://www.charmin.com/meet-the-bears.aspx

• Credible, trustworthy, transparent - what better way to be credible and trustworthy than to use curated crowd-sourced content. What better time to show you care ;-)


• Primarily crafted to help a target audience be better informed - there’s one goal in mind…helping you find a clean place to ”go”!


• Enhances the organizations strategic goals - Charmin wants to help you “go” and enjoy the “go”!

Nice little video