Empower Generation | Empowering with Content
The Content Strategy challenge of all non-profits: How to make people care.
Empower Generation eschews traditional fundraising methods to use a Content-based approach. They leverage pressing statistics and poignant imagery to help people relate to the real world problems they care about.
I think it passes Prof. Lavine’s guideline filters, do you?
☒ tells people what they want and need to know in ways that are credible, trustworthy and transparent.
☒ is crafted to help a target audience be better informed and smarter.
☒ is not explicitly crafted to drive specific, profitable customer action.
Empower Generation eschews traditional fundraising methods to use a Content-based approach. They leverage pressing statistics and poignant imagery to help people relate to the real world problems they care about.
I think it passes Prof. Lavine’s guideline filters, do you?
☒ tells people what they want and need to know in ways that are credible, trustworthy and transparent.
☒ is crafted to help a target audience be better informed and smarter.
☒ is not explicitly crafted to drive specific, profitable customer action.
Empower Generation | Empowering with Content
![Empower Generation | Empowering with Content]()
Reviewed by Unknown
on
2:07 AM
Rating: