Steve Jobs | “people don’t know what they want”

Yes, I agree - Microsoft still has the lions share of the desktop market.
image   Image credit: Kevin Bostic, appleinsider.
…and Google takes the cake for mobile platform, which is where the growth is going forward.
image   Image credit: Adrian Kingsley-Hughes, zdnet

In general, I would point to the commoditization trend of technology as being of particular relevance to Content Strategy. As this Forbes article points out so well:
  • "…[with] the onslaught of commoditization…the consumer got confused over how to distinguish and select products”.


That has opportunity written all over it for Content Strategy.
Steve Jobs | “people don’t know what they want” Steve Jobs | “people don’t know what they want” Reviewed by Unknown on 2:32 AM Rating: 5

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